Friday, February 28, 2014

Crown Royal Your Hero’s Name Here Program
Kicks Off this #NASCAR Weekend!

'Packages From Home' Founder Kathleen Lewis presents a group of
airmen from Luke Air Force Base with tickets to this weekend’s
NASCAR Sprint Cup Series Race on behalf of Crown Royal.
As the cars roll into a rainy Phoenix this weekend, the search for the namesake of the 2014 Brickyard 400 will officially launch, with the help of local charity 'Packages From Home.'

The local non-profit organization, dedicated to sending care packages to active-duty troops stationed overseas, has teamed up with Crown Royal to kick off the brand’s “Your Hero’s Name Here” program, which honors a deserving American hero by re-naming the July NASCAR race at Indianapolis Motor Speedway in his or her honor.

Packages From Home and Crown Royal will treat a group of local heroes from Luke Air Force Base to a VIP experience at this weekend’s NASCAR race. In addition to sending 20 military members to the race, two individuals are being recognized as the inaugural program nominees and will have the chance to have the legendary Indianapolis race named in their honor!

Crown Royal is honoring the people who Reign On across the country every day. Nominate your hero now for a chance to win naming rights to the Brickyard 400®.

Consumers 21+ can visit to nominate their own heroes, for a chance to win naming rights to the race. Nominations will be accepted through April 13th, with finalists being announced at the end of April.

The grand prize winner will receive naming rights to the Brickyard 400® and so much more! Held at Indianapolis Motor Speedway on July 27, 2014, the winner will get the experience of a lifetime and a chance for his or her inspiring story to be shared from coast to coast.

The winner will receive:
  • His or her name on the actual race 
  • Airfare and accommodations 
  • VIP pit tour •Pace car ride 
  • Victory Lane appearance 
  • And so much more! 
This is an amazing "once in a lifetime" opportunity - just ask Samuel Deeds @marinegunney‎.

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