Lucas Oil Partners with RCR and Kyle Busch for NASCAR’s Historic Return to International Racing in Mexico City

Decade-Long Technical Partnership with RCR and ECR Engines Key to Tackling Demanding High-Altitude Track Conditions at NASCAR’s First International Points Race in Nearly 70 Years

 

Lucas Oil, the leader in high-performance lubricants and a long-time partner of Richard Childress Racing (RCR), will brandish its iconic blue livery as the primary sponsor for RCR’s No. 8 Chevrolet, driven by two-time NASCAR Cup Series champion Kyle Busch, for the upcoming Viva México 250 at Autódromo Hermanos Rodríguez in Mexico City on Sunday, June 15.

 

This highly anticipated race marks the first points-paying NASCAR Cup Series race held outside the United States since 1958, showcasing NASCAR's commitment to expanding its international presence. At 7,350 feet above sea level, the 2.674-mile circuit places extraordinary strain on engines, cooling systems and lubricants, robbing naturally aspirated Cup engines of up to a quarter of their horsepower, while pushing fluid temperatures higher than teams typically see at other tracks.

 

“We’re always excited to push the envelope with Kyle and RCR, and Mexico City presents an ultimate test of endurance and performance, which is exactly the kind of challenge where Lucas Oil’s products shine,” said Brandon Bernstein, Director of Partnership Marketing for Lucas Oil. “This is one of the most extreme racing circuits in the world - the significant elevation expectantly reduces engine power and for the same reason managing braking and engine heat becomes even more critical. On top of all that, teams must adjust aerodynamics within NASCAR specs to account for the thinner air and reduced downforce. It’s in demanding conditions like these where our race-proven products can help teams succeed. We can’t wait to see the RCR team in action.”

 

Over the past decade, Lucas Oil and ECR have collaborated to develop proprietary, race-day engine oils engineered to maintain optimal viscosity and performance even under extreme conditions — such as reduced air density, thinner oxygen levels and higher engine temperatures expected in Mexico City.

 

“With the extreme altitude in Mexico City, the demands on our engines will be unlike anything we’ve seen this season. Having Lucas Oil’s expertise and products in our corner gives us great confidence heading into this historic race,” said Bob Fisher, senior vice president of ECR. “We are more than up for the challenge and thrilled to be back racing at the Autódromo in front of an international fanbase and showcasing high performance racing engines on a global stage.”

 

Fans can watch Kyle Busch and the No. 8 Lucas Oil Chevrolet compete at the Viva México 250 at Autódromo Hermanos Rodríguez on Sunday, June 15, with the race broadcast live on Amazon Prime Video.

 

¡Vamos a México!@bootbarn | @Lucas_Oil | @WhelenEng | @WhelenMTRS | @BennettFamilyCo | #Drive4Bennett pic.twitter.com/jenchwSymJ

— RCR (@RCRracing) June 10, 2025

 

source: RCR PR

Lucas Oil Products Expands RCR Relationship

With Richard Childress Racing and Kyle Busch in 2024

Partnership includes Support of Kyle Busch Micro Sprint Races

 

Lucas Oil Products, a long-time partner of both Richard Childress Racing and ECR Engines, will expand their partnership with Richard Childress Racing and Kyle Busch in 2024, the companies announced today. The Indianapolis, Ind., based company will partner with RCR and Busch for multiple NASCAR Cup Series races and also continue as the official motor oil of ECR Engines.

 

Lucas Oil will also serve as primary sponsor for Busch when he competes at the grassroots level in a Micro Sprint car. Busch will debut the Lucas Oil colors on December 26 in the Tulsa Shootout.

 

“RCR and ECR share our passion for motorsports, from the grassroots to the highest levels of the sport,” said Brandon Bernstein, director of partnership marketing for Lucas Oil Products. “We share Kyle’s passion for short track racing and have seen first-hand the benefits of our partnership, especially as it relates to technology transfer over to short track racers and everyday consumers. We’re proud to continue to commit our resources in R&D and production, and to highlight our premier oil performance with sponsorship of the No. 8 Chevrolet.”

 

Lucas Oil has served as the official lubricant of RCR and ECR Engines since 2014 and is the official motor oil of ECR Engines. RCR, ECR and Lucas Oil have gone to NASCAR Victory Lane together more than 20 times since the partnership began. Through innovative product research and development, along with aggressive marketing programs, Lucas Oil has established itself as an industry leader, producing only the best line of lubricants and additives available anywhere.

 

 

Busch piloted the No. 8 Lucas Oil Chevrolet to victory in the 2023 NASCAR Cup Series race at Auto Club Speedway in Fontana, Calif. The win came in their first race together and was the first victory for Lucas Oil in the NASCAR Cup Series. It was also the first for Busch at RCR and extended his streak of 19 consecutive seasons with at least one victory at NASCAR’s highest level.

 

“RCR and ECR have benefited greatly from having a lubricants partner with strong roots in racing,” said Torrey Galida, president of RCR. “It was incredibly gratifying to see the No. 8 Lucas Oil Chevrolet in Victory Lane. It was a testament to all of the resources, expertise, and hard work the Lucas Oil/ECR team has committed to giving us a huge competitive advantage.

 

NEWS: Lucas Oil Products expands relationship with Richard Childress Racing, ECR Engines and Kyle Busch in 2024.

Read more: https://t.co/FloQhGjvQV pic.twitter.com/EghS62jRTc

— RCR (@RCRracing) December 19, 2023

 

source: RCR Racing Media

Graphic Credit: Rolando✭

Jamie Little Joins Lucas Oil

Veteran Motorsports Reporter - Global Brand Ambassador

Little brings more than 20 Years of Automotive Talent to Lucas Oil’s Impressive Group of Global Brand Ambassadors

Lucas Oil Products, the world leader and distributor of high-performance automotive additives and lubricants, is thrilled to announce the addition of veteran motorsports reporter Jamie Little as its newest brand ambassador. As one of the most recognizable figures in motorsports television, Little joins an exclusive group of brand ambassadors and key partnerships across several different sports including NFL, NASCAR, NHRA, INDYCAR, Monster Jam, PBR and more.

 

 

In her role, she is helping the brand create rich multimedia content through interviews and experiences with current brand ambassadors and partners, as well creating social media posts by sharing how she uses Lucas Oil products in her daily life on social media. In one of her first segments, Jamie sat down with ECR Engines SVP Bob Fisher to discuss Lucas Oil’s partnership with Richard Childress Racing and ECR Engines, and shared her experiences taking a few high-speed laps at the Indianapolis Motor Speedway in an two-seat Arrow McLaren Indy Car.

 

 

"For more than two decades, millions of fans around the world have been watching Jamie Little bring her unique style of reporting to several different racing series, especially INDYCAR and NASCAR, and it is a true honor to have her as part of the Lucas Oil family of brand ambassadors,” said Brandon Bernstein, Director of Partnership Marketing. “Jamie has been entrenched in motorsports her entire life and brings a unique perspective to the Lucas Oil brand. She understands our commitment to excellence and we know her dynamic personality and respect in the sports broadcasting world will help elevate the Lucas Oil brand to new audiences.”

 

Jamie’s career in broadcasting began in 1998 with ESPN as a reporter for both the Summer and Winter X-Games. She worked as a pit reporter for several years with ESPN/ABC covering the INDYCAR series, which included 11 Indianapolis 500s. In 2015, she joined Fox Sports and has worked as a pit reporter for all three of their national touring series. In 2021, she was tapped to be the lead announcer for the ARCA Menards Series, making history as the first woman to work as the lead television play-by-play announcer for a national motorsports series. In 2023, she added to her play-by-play duties with the addition of the NASCAR Craftsman Truck series, becoming the first woman lead announcer for NASCAR.

 

“The Lucas Oil organization has built an iconic presence in the motorsports industry and I am absolutely thrilled to bring my passion for racing and experience in broadcasting to their family of brand ambassadors,” Little said. “This is my opportunity to share how Lucas Oil has used its success on the track to create incredible products that help everyday drivers get better fuel mileage, reduce wear and tear on their engines and save money. I am very proud to be working with such a great organization and I’m looking forward to creating some fun content.”

 

The cutest little race fan I met this weekend…Saturday they posted this picture (w/ his picture for me) & Sunday we met. ❤️🏁 pic.twitter.com/wpngxQPZ1R

— Jamie Little (@JamieLittleTV) June 12, 2023

 

source: Lucas Oil PR

Kyle Busch’s Stunning Win at Pala Casino 400 Highlights Lucas Oil’s Legacy in Motorsports, RCR Tech Partnership

 

Lucas Oil, primary sponsor of the No. 8 Lucas Oil Chevrolet Camaro and official engine oil supplier to Richard Childress Racing and ECR Engines, helped NASCAR Cup superstar Kyle “Rowdy” Busch dominate the Pala Casino 400 Cup race for the win in Fontana, Calif. Feb. 26. In his first year with Richard Childress Racing, Busch won in just his second start with the iconic team, notching his 61st career Cup victory, the most among active drivers and ninth all time. He also achieved another milestone by earning at least one Cup victory the past 19 consecutive seasons, eclipsing Richard “The King” Petty who won races in 18 straight seasons between 1960 and 1977.

 

Lucas Oil, RCR and ECR Engines announced just prior to the race an enhanced technical and developmental partnership between all three organizations for the 2023 race season. Lucas Oil has served as the official motor oil for both RCR and ECR Engines since 2014, helping drivers reach victory lane 21 times as part of this storied partnership.

 

“It was just a completely different feeling of a race car than what I had here last year,” Kyle Busch told Fox Sports after climbing from the No. 8 Lucas Oil Chevrolet Camaro. “I’ve been with a lot of great people that have given me a lot of great opportunities in my career, so it’s awesome to be able to reward them.”

 

Since 2014, expert scientists and technicians at Lucas Oil have been in lockstep with RCR and ECR to refine the perfect engine oil blend capable of drawing out every competitive advantage possible. The teams test engines in simulators and real-world racing scenarios capturing hundreds of data points to measure and find areas of improvement.

 

 

“We couldn’t be more proud of Kyle’s performance and the entire RCR team. This win is reaffirmation of our commitment to motorsports and continued partnership with exceptional race teams like RCR and ECR Engines. It was a blast to be trackside with the crew and see that beautiful Lucas Oil paint scheme with No. 8 on its side, Lucas Oil in its engine, and Rowdy himself in the driver’s seat to dominate the competition. This win is only the beginning; records are about to be smashed.” - Brandon Bernstein, Director of Partnership Marketing

 

The partnership with RCR and ECR Engines, and other motorsports teams, has helped shape the current line of Lucas Racing Only synthetic and synthetic-blend engine oils trusted by professional and grassroots race teams around the world. Each product offered in the Lucas Racing Only line utilizes a unique combination of chemical components, lubricants and other additives to achieve superior performance and protection under the extreme and demanding conditions that exist in the most competitive racing scenarios.

 

A similar balance of lubricants designed to mitigate friction and improve performance and durability in racing motor oil is at work in all Lucas Oil general automotive oils and treatments. By using Lucas Oil, vehicle owners can reap the same benefits as NASCAR Cup Series race cars - superior engine protection, better engine performance, extended oil life, high temperature and wear resistance, and enhanced engine cleanliness.

 

Here's to the first of many w RCR 🥂 pic.twitter.com/G72iRuDeOe

— Kyle Busch (@KyleBusch) March 15, 2023

 

source: Lucas Oil PR