Thursday, June 9, 2016

Come For The Music, Stay For The Party At Keloorah

The lineup for Keloorah is impressive and will give both NASCAR and music festival fans reason to celebrate. Now, the list of activities guests can enjoy at Keloorah continues to expand to unbelievable magnitudes.

All the activities are FREE.

“We are excited about the great performers at Keloorah and just as pumped about all the activities our guests can enjoy,” MIS President Roger Curtis said. “The best is all the activities at Keloorah are free and will allow our guests to have an entertainment experience unparalleled at any other NASCAR event. NASCAR is more than a race. It is a festival, which is exactly what we have for fans in Keloorah.”

Guests can play paint ball at Keloorah. Yes, you can enjoy an intense game of paint ball while listening to the music from stage. will be hosting two cornhole tournaments each night from 5 p.m. and 7 p.m.

Guests can get sprayed by paint and foam next to the main stage. Paint and foam parties begin when the gates open and will continue until the first act takes the stage for the evening. Foam and paint return between acts.

If you need a break from all of the fun, head to the Dark Horse Brewery bar where you can enjoy Michigan craft beer. Or you can go to the sports bar to enjoy your favorite drinks.

The Ford hospitality area is a must stop for all guests. You can experience the thrills of racing on NASCAR’s fastest track in a Roush Fenway Racing simulator. You can feel the sensation of traveling into the corner at over 200 MPH. And all Ford owners can recharge their phones, post all the latest on social media with the free Wi-Fi and enjoy free water in a special hospitality area.

Guests will be able to play a life-sized game of Battle Shots, ride the Toyota Ferris Wheel and eat some s’mores.

In addition there are deejays, a go-kart experience, a video game arcade and tailgate games – all within the NASCAR event weekends and on MIS property.

NASCAR race fans and music festival fans both will have reasons to celebrate this summer at Michigan International Speedway. Keloorah, a music festival experience, will take place on Friday and Saturday of each NASCAR weekend at MIS this summer.

Keloorah kicks off in June when GROUPLOVE, Third Eye Blind, Fitz and the Tantrums, Andy Grammer, The Neighbourhood, Elle King, as well as Joe Hertler and the Rainbow Seekers take the stage.

Thanks to great partners like Ford, Toyota, Smirnoff Electric Ice, Red Bull, Stoli, Arcadia Ales, Dark Horse Brewery, Founders Brewery and North Peak Brewing Company guest to Keloorah can dance to all great music while enjoying all the activities the festival has to offer.

Tentative Schedule is:

Friday, June 10

  • 2 p.m. Keloorah Ticket Window Opens
  • 5 p.m. Keloorah Gates Open
  • 6 p.m. Keloorah VIP Opens
  • 7 p.m. Joe Hertler and the Rainbow Seekers
  • 8 p.m. The Neighbourhood
  • 9:30 p.m. Third Eye Blind
  • 11 p.m. - 3 a.m. Nightcap: Keloorah After-Party

Saturday, June 11

  • 2 p.m. Keloorah Ticket Window Opens
  • 4 p.m. Keloorah Gates Open
  • 5 p.m. Keloorah VIP Opens
  • 5:30 p.m. Elle King
  • 6:45 p.m. Andy Grammer
  • 8 p.m. Fitz and The Tantrums
  • 9:45 p.m. GROUPLOVE
  • 11 p.m. - 3 a.m. Nightcap: Keloorah After-Party

If you have already purchased your admission to the Sunday NASCAR Sprint Cup Series, don’t worry. We have you covered. Simply call 800-354-1010 and ask for the Keloorah add-on. The speedway’s Call Center is open 9 a.m. to 9 p.m. Monday through Friday, and 9 a.m. to 7 p.m. Saturday and Sunday.

You can also purchase your Keloorah tickets beginning on Monday of race week at the Administration Building. Guests can also purchase Keloorah admission tickets Friday and Saturday starting at 2 p.m. right at the music festival.

Special packages and VIP experiences are also available for fans looking to make it a weekend of partying.

You get all of this for just $30.

The VIP package is built for the ultimate music lover. You get limited “Front Row” Keloorah Main Stage viewing, access to a shaded VIP area elevated viewing area and exclusive food and beverage service. In addition you get complimentary WiFi and charging stations.

Keloorah is behind Turn 3, central to many of MIS’ campgrounds.

Keloorah is open with activities from 5-11 p.m. on Friday, June 10 and 4-11 p.m. on Saturday, June 11.

For a full lineup of activities and a promotional video, check out

Keep the party going after Keloorah at Nightcap in the M-50 Campground. The spring-break style event includes deejay parties with paint and foam. And no quiet hours until 3 a.m.

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