Friday, April 10, 2009

Kim Burton Teams Up With Libby's

Mom-On-The-Go Embarks on Road Tour to Encourage Families to Share their Winning Solutions for Getting Back to the Table

Kim Burton This spring, Kim Burton, wife of NASCAR driver Jeff Burton, is partnering with Libby's Vegetables to encourage moms to connect with each other and share their winning solutions for getting back to the dinner table during these economic times. Burton will be on-site at the Libby's Get Back to the Table tent at four major speedways - Dallas/ Ft. Worth, Phoenix, Charlotte and Dover - sharing her winning solutions and connecting with fellow moms.

According to a recent USA Today/Gallup Poll, more than 80 percent of families are cutting back on dining out and reducing out-of-house entertainment altogether, demonstrating that families nationwide are resorting to ingenuity to stay connected and keep family time fun.

"Family mealtime is an integral part of my family's daily routine, but with horseback riding lessons, quarter midget racing and weekends at the track, it can be a challenge," commented Burton. "My winning solution for making mealtime a reality is keeping meals simple - whether it's letting the slow cooker do the work or patching together a recipe with ingredients from the pantry. I'm excited to partner with Libby's Vegetables to encourage moms across the country to help each other by sharing their winning solutions."

Families can visit their local race track in Dallas/ Ft. Worth, Phoenix, Charlotte and Dover or submit their winning solutions online. The best tips and suggestions will be featured in Libby's "Table Talk Guide", which will launch this September during Get Back to the Table month.

"We're partnering with Kim Burton to continue Libby's tradition of underlining the value of family dinners," explained Bruce Wolcott, Vice President of Marketing at Seneca Foods, Libby's Vegetables parent company. "Kim is a loving, modern, on-the-go mom who strives to make time for her family and her community. We are very inspired by her dedication to her family and know that she can help encourage families nationwide to make dinnertime a cherished part of their daily schedule."

NASCAR Race Mom is honored to have been chosen to participate in the “Kim Burton Teams Ups With Libby's Vegetables To Celebrate Victory At The Dinner Table” event at the upcoming NASCAR Race weekend in Phoenix, Arizona.

NASCAR Race Mom will be conducting its ‘At The Track’ live blog coverage of the NASCAR Camping World Series West race to be held at the Phoenix International Raceway on April 16th. This is Moses’ home track and we are working towards a great finish.

NRM will be interviewing Ms. Burton on Saturday, April 18th. So if you have a question you would like considered for the interview, just leave it in the comment section.

Additionally, Libby’s has graciously sponsored the next NASCAR Race Mom Blog Contest. Contest detail will be posted within the next twenty-four hours.

Kim Burton Teams Ups With Libby's Vegetables To Celebrate Victory At The Dinner Table


Anonymous said...

What happened to the comments?

NASCAR Race Mom said...

Sorry - comments were delete in error.