The First 200 Fundraisers To Raise A Minimum Of $1,000 In Donations Earned A Spot To Go Over The Edge At ONE DAYTONA.
The NASCAR Foundation and Easterseals Northeast Central Florida hosted the "Over the Edge At ONE DAYTONA" fundraising initiative on Thursday, with VIPs kicking off three days of donation-supported rappelling down the eight-story International Motorsports Center.
— Ben Kennedy (@BenKennedy33) November 16, 2017
First to scale down the 102-foot structure were International Speedway Corporation CEO/NASCAR Vice Chairperson Lesa France Kennedy and former Monster Energy NASCAR Cup Series champion Rusty Wallace.
They're our superheros! #OverTheEdgeDaytona pic.twitter.com/ebnpADHop0— TheNASCARFoundation (@NASCAR_FDN) November 16, 2017
Thursday-Saturday, rappelling will continue with participants having secured donations that will benefit The NASCAR Foundation and Easterseals of Northeast Central Florida. Donations are expected to exceed $150,000 for the event.
Participants pose after rappelling down the eight-story International Motorsports Center headquarters during the Over the Edge At ONE DAYTONA event to benefit The NASCAR Foundation. |
ISC CEO/NASCAR Vice Chairperson Lesa France Kennedy rappels down the eight-story International Motorsports Center headquarters. |
Lesa France Kennedy and NASCAR Hall of Famer Rusty Wallace pose before rappeling down the eight-story International Motorsports Center headquarters. |
The NASCAR Foundation executive director Nichole Krieger rappels down the eight-story International Motorsports Center headquarters. |
All monies raised will be shared equally between The NASCAR Foundation and Easterseals Northeast Central Florida - strong, local, 501(c)3 charity partners who are equally dedicated to providing healthcare and services to children in our community who need it most! Space is limited, so fire up the adrenaline and act now!
What an experience. Thanks to the @NASCAR_FDN for the opportunity. pic.twitter.com/1xZjrndecH— Chip Wile (@ChipWile) November 16, 2017
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